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Client

SAFCEI

Industry

Environmental activism

Project

Cage-free egg campaign

Services provided

Infographic, illustration, graphic design

Client website

www.safcei.org

Their work ethic is like none other! Professional and turn around time is out of this world!

Lee-roy D

Marketing manager (previous), SAE Institute (South Africa)

SAFCEI

SAFCEI (Southern African Faith Communities’ Environment Institute) is a multi-faith organisation committed to supporting faith leaders and their communities in Southern Africa to increase awareness, understanding and action on eco-justice, sustainable living and climate change.

Through collaboration, networking, training and learning, research and action, SAFCEI seeks with people of faith to:

  • Raise environmental awareness;
  • Promote environmental responsibility and action;
  • Facilitate and support environmental advocacy;
  • Confront injustices and advance eco- and socio-economic justice;
  • Influence and formulate environmental policies and ethical guidelines.

We worked closely with SAFCEI to articulate the poor living conditions of egg laying hens in South Africa through an infographic. One of the main drivers behind the infographic is to use it as a tool to educate consumers and retailers on what egg labels really mean.