Sustainable website design and development process

Affordable, secure and professional websites as standard

As website development specialists, we have decades of collective web design and development experience. The best experience between client and provider is one when good communication and planning are involved. We need to fully understand your business, requirements, and expectations so that we can best provide an effective solution that helps amplify and grow your business or project. As a result, we have outlined our process which helps to ensure your website design-build project runs as smoothly as is possible.

1. Consultation and planning

We will need to establish your requirements and agree on the scope of work we will be providing.

2. SEO research

Search engine optimisation is a key feature in your marketing plan – it is essential that we build the text content and website structure around keywords that will help you to be easily found on Google for your key service offering.

3. Developing the website structure

We will create a sitemap and wireframes which will illustrate what your website will do and how your users will interact with the website.

4. Content creation

The client is usually responsible for providing content (text and images for website pages). We can help where necessary. Website text will need to be written specifically to implement the results of the SEO keyword research.

5. Website design

In the off-the-shelf website offering, we will provide template designs for you to choose from. For a bespoke website design, we will design look and feel pages for your review – once the home page is approved we will design the remaining pages of your website.

6. Website build

Once the website design is approved, we need to physically build the website. This is the most technical aspect of the process and will take the longest amount of time. This includes building both the front-end and back-end of your website. We will ensure the website works well on desktop and mobile devices.

7. Testing

During the website build and once the website is complete, both us as developers and you the client are responsible for testing the website thoroughly. Within the first month, we will fix any bugs found in the website for free.

8. Training & maintenance

Where clients would like to manage new website content addition themselves, some training will need to be provided in order to edit the CMS (back-end of the website). All websites require periodic maintenance in order to keep the software up to date and reduce the risk of hacking. We encourage our clients to sign up for a maintenance contract in order to cover maintenance, support and minor bug fixing.

Our digital marketing services



Digital Marketing

Digital marketing services – digital marketing strategies & campaigns: social media, SEO, Google Ads, PPC/Paid media, content creation, influencer marketing, video marketing.



Brand Strategy

World-class branding and graphic design services for both digital and print. Specialising in brand development, stationery, publication design, social media, digital and website design.



Website Development

Experienced WordPress website design and development, website maintenance and renewable energy powered hosting. Ensuring security and stability of your robust website at all times.

Detailed website design and development process

We have also produced an Extensive Website Design and Development process document for large and complex projects – for those clients who are curious to explore the intricacies of large website projects.

     Excellent  
     Based on 25 reviews 
    
 
 
   
 
 
        
   Katharina Gihring 
 2024-03-20
 
 
  Wonderful team to work with that goes out of their way to create a beautiful digital product.
  
 
       
   Kia Kids-innovate-africa 
 2024-01-11
 
 
  We received an impecable service from Brett and the team. We received exactly what we've ordered at a really good price.  As a rising social impact organisation, every penny spend without the exchange of value could paralise our mission. But, The Ethical Agency, even though they work with global organisations, they were flexible to support us and we are very happy with their service.

Bret went above what the briefing required, by taking his time to call/ virtual meet with us to provide added support.
The team live up-to their organisation's name and values.
A big thanks to you Brett and the team.  We hope to work with you guys again in the near future!
  
 
       
   Christo van Schalkwyk 
 2023-12-13
 
 
  What an absolute pleasure working with the TEA team! Professional, friendly and always willing to help.
Highly recommended.
  
 
       
   Scott Peter Smith 
 2023-12-13
 
 
  We've worked a number of times with the Ethical Agency now and they have always delivered, on time, on brief and have been available for any tweaks. Lovely to work with
  
 
       
   Just SA 
 2023-12-13
 
 
  Fabulous, committed team! TEA are always willing to go the extra mile to do what is right.
  
 
       
   Michelle Shields 
 2023-11-08
 
 
  I have really enjoyed working with The Ethical Agency. They have been professional and friendly and really helped elevate the brand identity of our new venture. Thank you to Brett and his star team.
  
 
       
   Evariste Umba 
 2023-08-18
 
 
  Good feedback from the Switchboard and CEO
  
 
       
   Joette Emerton 
 2023-05-23
 
 
  I've worked with The Ethical Agency for a few years now, the team is always friendly and helpful and they produce great work! They're always mindful of costs with us being a non-profit, which we really appreciate. All round a great design agency that I highly recommend!
  
 
       
   Kira Erwin 
 2023-05-20
 
 
  The Ethical Agency recently designed and developed the Africa Zero-Waste Hub. They were very professional and responsive. I was really impressed by both the creativity and development skills. I would use them again in a heartbeat!